How mobile money made Kenya the top e-commerce market in Africa
| | | |

How mobile money made Kenya the top e-commerce market in Africa

Mpesa is a word ingrained in every Kenyan’s lingua franca. The mobile money service that was founded in 2007, and run by telecommunication giants Safaricom, is a force of nature that has led the country to top the world in this sector. It is this dominance that has in turn fuelled the rise of another…